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While most major automakers are focusing their marketing efforts on their embrace of electric vehicles, Nissan is taking a look back at the brand’s early EV development and showing what’s to come.
Nissan plans to roll out 10 new models over the next 20 months, but the goal goes beyond touting new lines of cars. Nissan wants to give customers a broad sweep of its 80 years in the automotive business.
In a conversation with Adweek, Allyson Witherspoon, vp and CMO at Nissan U.S.,
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