New York City Looks to Locals to Boost Its Recovery

Tourism bureau NYC & Company reveals roadmap alongside new campaign

Although Times Square still physically exists—a live camera even shows a costumed Batman posing for photos—without its usual cacophony of life, the tourist destination, like the rest of New York City, is not itself.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in