Learn the ins, outs, dos and don’ts of creator marketing at Social Media Week Europe this 10–11 October in London. Register for your in-person or virtual pass.
All week long, NBC Sports rolled out five 60-second spots that it will air during Super Bowl Sunday as part of its “Best of U.S.” campaign for the Winter Olympics, which start just four days later. Now, NBC Sports has announced that the promo with gold medalist skier Lindsey Vonn will be featured in the campaign’s sole in-game spot.
The spots—which are from Anomaly and directed by Paul Hunter—focus on five athletes favored to win a medal in Pyeongchang.