Kristen Bell Gets Comfortable as New Spokesperson for La-Z-Boy

2 new high-energy ads kick off campaign


Kristen Bell has come full circle with the La-Z-Boy brand. In 2017, she posted a photo of her husband, Dax Shepard, lounging in his beloved La-Z-Boy recliner smack dab in the middle of their living room. In 2019, she’s now the brand’s spokesperson under its “Live Life Comfortably” umbrella. Perhaps a future campaign will update viewers on what happened to Shepard’s recliner?

The brand’s “Live Life Comfortably” campaign originally launched in 2011 and the addition of Bell looks to educate consumers that La-Z-Boy offers more than just recliners; the brand manufactures and sells all types of furniture and accessories in varying styles and price ranges.

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