Court is in session and, as usual, Judge Judy is in no-nonsense mode.
The famous TV magistrate, renamed Judge Beauty for e.l.f. Cosmetics‘ first national Super Bowl ad, is appalled that the defendant in front of her would spend $92 on makeup. She drops one of her well-known quips—“Beauty fades, dumb is forever”—and hands down a sentence of “$14 glowy skin.”
The plaintiff wins his argument, but doesn’t escape unscathed, with Judy declaring him “a putz.” Naturally, because the judge is always right, he can’t argue the point.
The scenario comes courtesy of e.l.f. Cosmetics with a double debut: the brand’s first national Super Bowl ad and Judy Sheindlin’s first commercial.
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