Infographic: America's Favorite Halloween Candy by State

According to mostly millennial and Gen Z reviews

Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.

Americans who live in California, Washington, Florida and Hawaii appreciate Hershey’s Cookies ‘n’ Creme candy bar. Georgians revel in Twizzlers Strawberry Lemonade Filled Twists. Vermonters fancy Airheads White Mystery.

Influenster analyzed the most-reviewed candies—from Reese’s Pieces in Alaska to Brach’s Candy Corn in Oklahoma—on its platform ahead of Halloween, breaking down the data state by state and accounting for the population of each state, to determine the favorite by rating on a scale of 1 to 5.

Across

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in