Hyundai's Super Bowl Ad Brings Jason Bateman's Dry Wit to the Even Drier Topic of Car Shopping

Brand touts its unique buying process

Hyundai has had a strong tradition of humorous Super Bowl ads. After taking a break from comedy the past two years, the automaker is back with a new ad starring Jason Bateman as a wry elevator attendant dropping people off on floors that represent things in life considered painful.