How Russell Westbrook, NBA Renaissance Man, Is Redefining the Role of Spokesman

With a burgeoning fashion career and devoted social following

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Most professional athletes define their legacy exclusively by what they accomplish in the game. That doesn't work for Russell Westbrook. Though he's become a legitimate superstar in the National Basketball Association in his eight years with the Oklahoma City Thunder, Westbrook refuses to be pigeonholed as just an NBA star—or any singular role, for that matter.

"I don't want to be seen as just a basketball guy," Westbrook declares, sitting in the dressing room of the Producers Playhouse in Edmond, Okla.,

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