Perspective

How Hello Kitty Became a Global Olympic Ambassador

The world-famous 'cat' awaits more time in the spotlight

How Hello Kitty went to space, became an Olympic ambassador and sells 50,000 different products around the world. — Hello Kitty went to space, became an Olympic ambassador and sells 50,000 different products around the world.Courtesy of Sanrio

April 13, 2020

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Were the 2020 Tokyo Olympics to proceed as planned this summer, Team USA would have boasted a truly world-famous member. A deal inked in February officially announced Team USA’s Global Ambassador for Inclusivity—“an iconic symbol for equal opportunity, fair play and global harmony.”