How Gillette’s New Ad Flipped a Narrative and Challenged Men to Live Up to Different Standards

Something that women have dealt with seemingly since the dawn of advertising

Gillette's newest ad was a deviation from past ads, which centered around masculinity. Gillette

Internet, you need to chill out about the Gillette “We Believe” ad. Take a deep breath. Another one, perhaps, and let’s take a moment to reflect on the irony here.

@alainashearer Alaina Shearer is the founder of Together Digital and host of the You Rock podcast.