Girl Scouts Seeks to Empower Women With Its New Platform

CircleAround will provide content about business, wellness, health, parenting and more

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Girl Scouts is launching a new female empowerment for-profit brand intended to uplift women ages 25 to 54. The CircleAround Powered by Girl Scouts website will launch with signature partners Verizon Business and Shutterstock, among other soon-to-be-announced brands, and will provide content about business, wellness, health, parenting, news, relationships—you name it.

The launch of CircleAround comes after a slow year for cookie sales due to the Covid-19 pandemic and the shutdown of public events, which resulted

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