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CES
Presented by
IBM Watson Advertising

General Motors Unveils Updated Logo Ahead of CES 2021

CMO Deborah Wahl shared the new brand strategy ahead of the conference

new gm logo
GM's new logo hints at its all-electric future. General Motors

By Ryan Barwick

January 8, 2021

For only the fifth time in 113 years, General Motors has a new logo.

Ryan Barwick
@RyanBarwick ryan.barwick@adweek.com Ryan is a brand reporter covering travel, mobility and sports marketing.
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