Frito-Lay to Run Three Ads During the Super Bowl

Expect Cheetos, Doritos and a whole lot more

PepsiCo's Frito-Lay North America division grew 7% during the company's third quarter. Frito-Lay

Count Frito-Lay in—times three.

@hiebertpaul Paul Hiebert is a CPG reporter at Adweek, where he focuses on data-driven stories that help illustrate changes in consumer behavior and sentiment.