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Expensify, the aptly named expense management platform, has never had a television spot—that’s about to change when the company debuts its first ad during the Super Bowl on Feb. 3.
The 30-second spot, from creative shop JohnXHannes New York, will appear during the second quarter of the Big Game. While the company declined to provide specific creative details, a statement did note that the ad will feature two celebrities and put an “entertaining and elaborate twist on one of the most tedious financial management tasks in the workplace and beyond: filing expense reports.”