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It should come as no surprise that covering media and marketing in this era of universal transformation is no small endeavor. Change arrives at a breakneck pace and leaves disruption, broken business models and obsolescence in its wake.
Let’s be honest, it can be frightening and the anxiety is often palpable across our entire coverage area. Industry practitioners have to keep pace, do their homework and try to see into the future as clearly as possible to remain relevant, valued and, yes, employed.
This
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