Be among trailblazing marketing pros at Brandweek this September 23–26 in Phoenix, Arizona. Experience incredible networking, insightful sessions and a boost of inspiration at ADWEEK’s ultimate brand event. Register by May 13 to save 35%.
Surprise! The mystery guest known only as #FlatMatthew in Doritos’ first teaser for its upcoming ad in Super Bowl 2021 is Matthew McConaughey.
A 15-second spot from the Frito-Lay snack brand shows a mother and her two children hanging about the front yard when they notice what appears to be a dog with a kite attached to its collar run by. The kite somehow resembles McConaughey, who gives a McConaughey-esque whistle before calling out for help.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in