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Doritos is committing to amplifying Black voices in a new spot debuting Sunday night during the BET Awards.
“Do You Hear Us Now?” is a new 30-second ad created by BET and features artist Luke James, who asks, “You love our music, you love our culture, but do you love us?”
The spot also includes singer-songwriter Devin Marie and photographer/activist E. Mackey, along with scenes from protests against police brutality and racial injustice.
In conjunction with the ad, Doritos
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