Don’t Look Now, but the Wisconsin State Flag Just Started Looking Really Gay

Ad agency VML riffed on a 169-year-old logo in celebration of pride

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

When the city of Milwaukee held its annual pride parade on June 11, marchers turned up with all the usual paraphernalia like leis, feather boas, balloons and, of course, rainbow flags—there were thousands of those. But a new flag also turned up this year, and it’s been getting its share of buzz.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Your sites feature HTML here...