DJ Khaled Helps Small Businesses 'Win' in QuickBooks’ First Super Bowl Ad

The 30-second spot also features the Mailchimp brand

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All small businesses do is win by using Intuit QuickBooks, at least according to DJ Khaled in the company’s first Super Bowl ad.

The 30-second spot, airing during the fourth quarter of the game and created with agency TBWA\Chiat\Day LA, combines QuickBooks and Mailchimp as part of QuickBooks’ “Early Start” campaign focusing on helping new entrepreneurs succeed.

“Our ad celebrates the entrepreneurial spirit and reveals the range of emotions that come with starting a small business. From excitement and confidence in their craft to anxiety and uncertainty about how to manage critical business operations, the ad blends this emotional journey with humor helped by DJ Khaled,” said Dan McCarthy, svp, chief business officer at Intuit, in a statement.

“We’re excited to have this incredible opportunity to inspire the millions of new entrepreneurs who will be watching the game and spotlight how QuickBooks and Mailchimp can help them succeed.”




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