General Diesel’s New Shirts Cost Up to $5.5 Million, but Each Comes With a Luxury Condo Fashion brand launches into luxe real estate Buy a t-shirt, get a condo. Diesel By T.L. Stanley December 9, 2019 Why would anyone pay $5.5 million for a white T-shirt? It’s not even bedazzled! T.L. Stanley @TLStanleyLA firstname.lastname@example.org T.L. Stanley is a senior editor at Adweek, where she specializes in consumer trends, cannabis marketing, meat alternatives, pop culture, challenger brands and creativity.