CVS, Target and Walmart Are Funding the Development of These Innovative Plastic Bag Alternatives

It's part of a project led by sustainability-focused investment firm, Closed Loop Partners

Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.

As more local governments pass measures banning those flimsy polypropylene bags, the need for a single-use solution is clear. After all, unplanned shopping trips do happen. But continuing to buy more and more “reusable” bags isn’t sustainable either.

To address that conundrum, CVS, Target and Walmart have come together to form a retail consortium to fund nine new innovative designs to meet consumers’ increasing demand for eco-conscious practices from the stores they patronize.

The months-long



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in