Ship Capacity Is the Cruise Industry’s Airplane Middle Seat

Cruise lines are figuring out passenger capacity and other safety measures

a busy cruise ship deck
The Centers for Disease Control and Prevention has extended its No Sail Order through Sept. 30. Getty Images

Though it may not have been their intent, airlines have started competing on safety protocols. Delta and JetBlue have blocked out middle seats, while American Airlines announced that it would be walking back its limit on passenger capacity.

@RyanBarwick ryan.barwick@adweek.com Ryan is a brand reporter covering travel, mobility and sports marketing.
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