Amid IPO Rumors, Chobani Debuts First Multi-Product Campaign

The brand wants everyone to know it makes more than just Greek yogurt

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Following a year of product launches, Chobani is rolling out a national ad campaign that both showcases its expanded portfolio and underscores the company’s mission to provide the public with healthier food.

More than just yogurt

A 30-second animated spot, made in-house, presents a future where humans, robots and nature live in harmony. Chobani’s yogurt, creamer, oat milk, probiotic drink and cold brew coffee appear to sit comfortably next to fresh berries, peaches, lettuce and tomatoes.

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