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Cheerios’ 1999 holiday ad featuring an adorable hungry baby and a loving grandma celebrating their first Christmas together is one of the most memorable and well-loved spots of its era.
The ad was made by Saatchi & Saatchi and starred actress Peggy Miley—who has also appeared in Star Trek and more recently Stranger Things—as a grandma using Cheerios to show her granddaughter where her family live across the United States.
Each time she picks up a Cheerio, the cute baby opens her mouth expectantly, only for each cereal piece to pass her by.
Now the iconic spot is being updated for the 2020 holidays—featuring the woman who starred in the ad as a baby and is now a 21-year-old student studying media at Georgia Tech in Atlanta.
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