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There's some tough competition at this year's Cannes Lions festival, with a record 40,133 entries. So what does it take to win the ad industry's most coveted accolade?
We rounded up the current front-runners of the competition, which boast some potent star power (like Gisele Bündchen for Under Armour) and tech innovations (like a shark-detecting buoy). And this year, the festival is introducing the Glass Lion, a prize for the best campaign that challenges gender bias.
For this week's #AdweekChat, we'll be talking about the best creative from the past year and which campaigns you think are deserving of the top prize.
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