Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
The sharing of online passwords and pin codes between friends has become a trend that aims to prove trust—a token gesture that can go dramatically wrong.
According to The Cybersmile Foundation, which tackles incidents of digital well-being and online abuse, approximately 800 people each year use its help and support services for issues related to sharing passwords or PIN codes. In response, it has begun a campaign called “Sharezees” to discourage the practice, which could lead to private information being exposed and incidents of blackmail, sextortion, financial fraud and other harmful outcomes.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in