Learn the ins, outs, dos and don’ts of creator marketing at Social Media Week Europe this 10–11 October in London. Register for your in-person or virtual pass.
Childhood sports and other interests can serve as formative aspects of professional careers and leadership qualities. This is exemplified by Johanna Faries, General Manager of Call of Duty at Activision Blizzard who dabbled in martial arts, soccer, basketball and music during her time in primary school and then at Harvard University.
Faries recently joined Lisa Granatstein, Chief Content Officer and host of Adweek’s newest series Adweek Presents: The Most Powerful Women in Sports.
During their conversation, Faries spoke to her tenured experience at the NFL, the exciting future of esports, the importance of an open dialogue in the workplace and core values and ideals that have influenced her leadership style.
Here are some key takeaways:
Get in the Arena
Faries spent 12 years at the NFL rising through various teams and positions, assisting with multi-million dollar sponsorship deals and leaving a lasting impression on the organization.

WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in