Busch Is Hiding a Pop-Up Bar ‘Miles Away From Civilization’
The scavenger hunt to win free beer for life benefits the National Forest Foundation
This Saturday, Busch is holding a hidden pop-up in an undisclosed national forest.
Busch
A lot of brands are building pop-up shops, bars and other experiences in high-traffic places like New York City and Los Angeles, but one beer brand is sending adventurous types on an old-fashioned scavenger hunt deep inside a secret forest.
