Burger King's Moldy Whopper; Climate Change Conflict at Amazon: Wednesday's First Things First

Plus, Norm Peterson returns for an episode of Cheers—er, Domino's

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Why Burger King Is Proudly Advertising a Moldy, Disgusting Whopper

Burger King unveiled a striking global ad campaign intended to highlight the fast-food brand’s commitment to dropping all artificial preservatives. Some campaigns in this vein come and go without generating much interest, but this one tests just how far Burger King can take its audiences down the “bold marketing” path before losing the path entirely.

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