Brands, Half of Your Insights Became Irrelevant in 2020

How to adjust your strategy

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Brands need a more diverse system to mine different kinds of insights to build brand love and innovation. Kacy Burdette

The pandemic forced me to rearrange my whole life, from hygiene habits to shopping patterns to family traditions. Everything feels like it has changed, and the numbers show I’m not alone.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

Maria Vorovich is cofounder of GoodQues.
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