Experiential

Booking.com Recreates the Addams Family Mansion in Brooklyn

It's creepy and it's kooky, mysterious and available Halloween weekend

Black bedroom with skull wallpaper and fake snakes on the bed
Booking.com is no stranger to experiential marketing.Dianna McDougall for Adweek
By Ryan Barwick

October 30, 2019

At least for Halloween weekend, the Addams Family mansion is on the market—in Brooklyn’s Clinton Hill neighborhood.

Ryan Barwick

Ryan is a brand reporter covering travel, mobility and sports marketing.

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