Bad News, Mad Men: Cookies and Milk Just Replaced the Lobby-Bar Cocktail

New survey suggests that business travelers are skipping drinks

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It’s a legendary slice of a sales exec’s or adman’s life on the road—sealing a deal over cocktails at the hotel bar. As far back as anyone can remember, road warriors have used the bar off the lobby to conduct business, often over a martini.

Actually, make that two or three martinis.

But a new survey suggests that this tradition is becoming an anachronism on par with cigar smoke and three-piece suits. Not only are business travelers drinking less alcohol than they used to, a surprising number of them are skipping the evening cocktail in favor of alternatives that have nothing to do with that bar in the lobby.



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