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Roles have been reversed at a dog show—with the dogs showing off their humans, naturally—in Avocados from Mexico’s 30-second Super Bowl spot. The ad, which stars actress Kristin Chenoweth, will air during the second quarter.
“I know that fans really look forward to seeing Avocados From Mexico’s Big Game ad,” said Kristin Chenoweth, in a statement. “I’m really excited to be a part of their campaign this year—it involves my two favorite things, avocados and dogs!”
The trade group also created a 60-second version of the spot, which was created by Energy BBDO, that it will use digitally.