Apple Touts Its New Streaming Service With a 5-Minute Deluge of Brilliant Talent

Octavia Spencer, Ron Howard, and more talk craft

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Anybody here heard of Steven Spielberg?

Just in case there was the slightest bit of lingering doubt about whether Apple TV+ plans to be a major force in the streaming content market, the tech giant has trumpeted the fall arrival of its new subscription service with a dazzling five-minute ad, that features a veritable who’s who of Hollywood A-listers who’ll contribute to the platform’s programming—including the highest grossing director in history.

Other filmmakers like Ron Howard, M.

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