Adweek Together: The Future of Entrepreneurship

The founder of The Superfan Company on virtual brand building

Adweek
Headshot of Ko Im

Kim Kaupe, founder of The Superfan Company, went on tour with Oprah Winfrey and WW with fan packaging earlier this year. Then, the Covid-19 crisis halted summer plans for brands, and live experiences were delayed. What’s a company and entrepreneur to do as we wait for more normalized, in-person times? Kaupe joins us to talk about engagement and personal brand building.

Adweek Together is a weekly discussion at noon ET with the leaders of the companies we cover, seeking guidance, solutions and information—together. For inquiries and feedback, email us at adweektogether@adweek.com.


@koimtv ko.im@adweek.com Ko Im is the community editor at Adweek and co-host of Adweek's podcast Yeah, That's Probably an Ad.
{"taxonomy":"default","sortby":"default","label":"","shouldShow":"on"}