Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
The media landscape has realigned itself with lightning speed to the power of data. After a century of being limited by “brute force media,” marketers quickly glommed onto the vast potential of digital and addressable audiences.