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Key Insights
- Embrace the moment and learn from it for future challenges.
- Traits like listening and empathy are vital now.
- Clarity of purpose helps brands take meaningful action.
We still have a little over three months to go in 2020, but the year has already become synonymous with unprecedented challenges and changes following a global pandemic and ongoing calls for social justice.
“It doesn’t matter what business you’re in. None of our plans that we made as of Q4 last year for 2020 are relevant anymore,” said Kofi Amoo-Gottfried, vice president of marketing at DoorDash, in a session on the New World Order during the first day of Brandweek on Monday.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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