How Bryan Stevenson’s Equal Justice Initiative Is Changing False Narratives Around Racism in America

Adweek's 2020 Brand Save honoree on education, the need for 'regime change' and his wishes for the ad industry

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All throughout the United States, prisoners on death row are afforded the right to state-funded legal assistance—everywhere but in Alabama, that is. Enter Bryan Stevenson, who in 1989 established the Equal Justice Initiative, a nonprofit whose stated mission is to provide “legal representation to people who have been illegally convicted, unfairly sentenced or abused in state jails and prisons.”  



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This story first appeared in the Sept. 14, 2020, issue of Adweek magazine. Click here to subscribe.