U.S. Agency of the Year: Wieden + Kennedy Makes Magic—and Notches Impressive Growth—by Leaning Into Core Strengths

The 'tried and true' have proved powerful and profitable

the wieden + kennedy team
This is the first time in 12 years that an agency has won Adweek's U.S. Agency of the Year title twice in a row. Rebecca Greenfield for Adweek

In 2018, Wieden + Kennedy rose to the top of the industry. But there was one thing the agency hadn’t done: peak.

This story first appeared in the Dec. 2, 2019, issue of Adweek magazine. Click here to subscribe.
@zanger doug.zanger@adweek.com Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.
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