The Twitter Boycott Isn’t Effective. We Need More Than ‘Intent’ to Support Women

Reach out to users who exist outside of your tribe

silhouettes of people holding up signs with twitter logo in the background
Getty Images, Twitter

On April 9, there is a boycott of Twitter.

@g_Mirabelli Gabriella Mirabelli is an insights and brand strategy executive whose primary focus is analyzing and forecasting human behavior and cultural trends. She is the host of the Up Next podcast. Gabriella was formerly the evp consumer insights and brand strategy at Valence Media.