Profiles in Black Creativity: André Smith Expands Diverse Voices to MasterClass

Leaving a forward-looking brand blueprint


Agency owner Derek Walker and Adweek are continuing a series highlighting the creative perspectives and successes of Black industry professionals through the lens of their work.

Each day of Black History Month, these inspiring stories show the impact this creativity has on audiences, culture and beyond. Find past profiles here

Today, we learn about André Smith, M.A. Smith is an accomplished multi-hyphenate, educator and strategist. Over the past 10 years, his work has taken shape in strategy playbooks, creative and social campaigns, university curriculum, and curated art exhibitions with culture programming for social clubs and corporate entities.

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