Marks & Spencer Makes Christmas Sweaters Cool With a '90s Anthem

ODD London throws a party for the holidays' most maligned garment

Don't miss ADWEEK House at Cannes, June 16-19. Join us as we celebrate our 45th anniversary and explore the industry's now and next. RSVP.

It’s that time of year again to break out the Christmas sweaters—or, as they’re known across the pond, jumpers.

ODD London launched a holiday campaign for U.K. retailer Marks & Spencer with an enthusiastic ad honoring everyone’s favorite fuzzy festive garment. In the spot, an office is thoroughly overcome by the holiday spirit as jumper-clad employees can’t resist the urge to dance their hearts out, ignoring those inconvenient phone calls.

The ad is a welcome lighthearted and succinct respite from the

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in