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It’s clear that agencies struggle with finding and recruiting talent of color despite the best of intentions. Longstanding programs like MAIP offer a continuous pipeline of junior talent, yet often, the excuse is that people are hard to find. While that notion is problematic for several reasons, a group of Portland, Ore. creatives may have found an ingenious search hack that could render that argument moot.
Using Google or LinkedIn, people can create a typical search query (i.e.,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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