Interns Face an Uncertain Summer as 4A's Scrambles to Go Virtual With MAIP

The long-running multicultural program has raced to adapt to Covid-19


At the start of this year, 325 college students found out they’d been accepted to the Multicultural Advertising Internship Program, better known as MAIP. The 46-year-old program, run by the nonprofit arm of the 4A’s, is widely respected within the advertising industry, as it’s long helped students from underrepresented backgrounds land internships—and ultimately jobs—at top agencies across the country.

Yet this year’s program is shaping up to be far different due to the spread of Covid-19.

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