Building Blocks: Insights on Lego’s In-House Creative Agency From Its New Boss

Nicole Taylor talks about taking the reins of the 400-strong team and explains how it operates

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To work on the creative team inside one of the world’s most cherished companies would be a dream for many people. That’s exactly what has happened for Nicole Taylor, former chief executive of DDB’s Spanish agency Catorce (translated as 14) and former McCann Worldgroup Australia chief executive, who has joined Lego to lead its creative agency.

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