Esports

An Esports Team Created a Fashion Line for Gamers to Feel More Like Traditional Sports Fans

NYC's Andbox partnered with Mother Design and Public School

AndBox's new fashion line for esports fans
AndBox collaborated with Mother to create a new clothing line for esports fans.Andbox
Headshot of Marty Swant
By Marty Swant

July 31, 2019

As esports continues to grow from a subculture to the mainstream, one New York City organization is combining gamer branding with streetwear.

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Headshot of Marty Swant

Marty Swant

Marty Swant is a former technology staff writer for Adweek.

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