Curiosity Is the First Integrated Independent Agency Member of ANA's SeeHer Initiative

The Cincinnati-based firm hopes to build a more equitable creative industry

Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.

Cincinnati-based independent agency Curiosity today announced that it has joined SeeHer, an initiative of the Association of National Advertisers that aims to improve the representation and portrayal of women and girls in media and advertising.

SeeHer was founded in 2016 with an initial goal to increase accurate representation of women and girls in media by 20% by 2020—the 100th anniversary of the 19th Amendment’s passage. The collective hit that goal in 2018, subsequently expanding its mission to achieving an 80% bias-free media ecosystem by 2030.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in