Burson-Marsteller Subsidiary Proof Digital Media Hires B.L. Ochman
Digital marketing and communications agency Proof Digital Media, a subsidiary of Burson Marsteller, has hired blogger and “internet strategist” B.L. Ochman as Managing Director. She is crowd-sourcing her actual title via her blog.
“My particular brand of ignorance is very much in demand, and headhunters had been ringing me up in droves lately. Hiring long-time independent consultants is part of a fast-growing trend among agencies,” said Ochman in a blog post. As a solo practitioner, Ochman has worked with clients including IBM, McGraw-Hill, American Greetings, Ford Motors and Simon & Schuster.
She
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