Nielsen Exploring Editorial Reorganization
FOLIO: is reporting that Nielsen Business Media, home to Adweek, Brandweek and Mediaweek, among other publications is considering a reorganization of the company’s content strategy. A Nielsen spokesperson told FOLIO: that this could include, “the creation of a content center across the organization,” leading the publication to hint at potential layoffs or the combination of news desks.
Reached for comment, Marisa Grimes, Communications Director at Nielsen Business Media tells PRNewer, “At this time, there are no plans specifically to combine news desks for Adweek, Brandweek and Mediaweek.”
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