LG Launches Second Annual Texting Championship

If you think you’re good at typing on that cramped handset of yours, listen up: LG is promoting its second annual LG National Texting Championship, MediaPost reports, promising $50,000 to the fastest texter out there.

Contestants must use an LG phone featuring full QWERTY keypads such as enV2, enV, V, Voyager, Rumor and Scoop, the report said—but Ovum lead analyst Jan Dawson said that it’s unlikely the promotion will have a significant effect on sales for the number four handset maker.

“These

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in